BMW Motorcycles Ahead Of the Game With ABS – Standard!

According to an Insurance Institute for Highway Safety (IIHS) study, motorcycles with anti-lock brakes are 37% less likely to be involved in a crash. In response to data like that, BMW has become the first company to make ABS standard across its product lines.

‘Plain and simple, being able to stop a motorcycle faster and more predictably helps prevent a rider from becoming a statistic,’ said Pieter de Waal, Vice President, BMW Motorrad USA. ‘It’s time for all of us in the motorcycle industry to embrace the benefits of ABS. Extensive testing by safety experts, law enforcement authorities, and journalists around the world consistently demonstrate that ABS reduces overall crashes and saves lives.’

A simple statement for a market changing strategy. It will be nice to see the number of motorcycle-involved accidents begin to drop.  Not only will life and limb be saved, but it should lead to more affordable motorcycle insurance across the board.